TechCrunch: Lively Is Building the Modern Health Savings Account That Puts Consumers First

Market research firm Devenir showed that in 2020, HSA assets were estimated to be $77.8 billion held in over 30 million accounts, a figure that has doubled in the last three years. Similarly, HSA adoption has propelled Lively to $500 million in assets under management, Cyriac added. That’s after doubling its AUM every 11 months over the past few years. He expects to top $1 billion in assets early in 2022, which he said will make the company the fastest HSA provider to reach that milestone.